Great British Pub Awards
Heralded as the Oscars of the pub industry, this prestigious competition, which has been running for almost 20 years, recognises the best pub operators in the country. The competition sees pubs from across Britain enter in the hope of winning one of the industry's most sought after accolades.
Finalists 2024
As you may well know from our newsletter, we have been shortlisted as one of the National Finalists in the Great British Pub Awards 2024 - Best Community Pub Category. We are delighted to have come this far!
The six national finalists are as follows:
- Almondsbury Creative - Bristol
- Guy Earl of Warwick - Welling
- Royal Oak Radcliffe - Radcliffe-on-Trent
- The Kings Arms - Horsham
- The Last Post Memorial Bar - Thornaby
- The Swan - Windsor
Firstly, a huge thank you. A community pub is nothing without its community! The energy and support you have brought to The Swan over the years to bring it back to life has been astonishing. This can be seen in the huge array of different clubs, activities, volunteers and events we hold here at The Swan and certainly made our submission for this award stand out from the crowd.
In The Media
Richard Allen, director of the CIC, and Trudy Lowe, Friend of The Swan, were interviewed for the local online community show. Previously The Swan has been discussed sbout our 'Chatty Café'. This time it was regarding bring a finalist in the Great British Pub Awards.
Royal Borough Radio - The Community Matters Show
Presented by Lizzie Jones on Friday 28th June 2024.
Part One
Part Two
Windsor & Eton Express
The long running local newspaper The Express had an article on Friday 28th June.
BBC Radio Berkshire
On Sunday 7th July, our General Manager, Micky Foden-Andrews, was interviewed on Radio Berkshire. During her regular Sunday Afternoon show, Erika North talked to Micky about being a finalist in the GBPA and also what is going on in the pub during July. He certainly has a face for radio! And has been invited back too.
BBC Radio Berkshire - Erika North interviewing Micky about GBPA 2024
Presented by Erika North on Sunday 7th July 2024.
6th Aug: Update
As we trust you are all aware, The Swan has been shortlisted as a national finalist in the Best Community Pub category of the Great British Pub Awards. As part of the robust process, the head judge paid us an unannounced visit last Saturday and spent 2 hours with Micky, asking plenty of questions and touring the site. They will speak again at the final interview later this month. The result will be announced at the National Awards Ceremony on the evening of Tuesday 17th September - Micky will be there in person and it will be broadcast live at The Swan! Keep a lookout for more details nearer the time.
Summary of the Submission
At The Swan, we strive to go the extra mile.
When we first brought the community together to 'Save Our Swan', many were drawn to the unique involvement of a school being part of the pub. More so it has shown how 'communit' should be a part of every young person's education. 'It takes a village to raise a child'.
The Swan is a safe space for all, not only giving a sense of belonging to our pupils, but also our locals, our 'Chatty table' regulars, our volunteers and every new face that walks through the door. There is strength in our diversity. We're proud of the culture that has grown up at The Swan, making us more than just a pub.
We're At The Heart Of The Community
Since reopening in 2019, The Swan has certainly put the heart back into the community of Clewer Village and beyond. The Swan has become an increasingly popular destination for the community’s 'hatches, matches and dispatches'. Most pleasingly, customers, as in the recent case of the celebration of the life of Renee, our oldest customer, often choose to widen these private occasions to involve the rest of the community in the pub.
With Lots Going On
The Swan prides itself on not only on the quantity but also the quality and the variety of things going on. From interest groups and clubs to parties and music gigs, there is something going on almost everyday at The Swan. Usually the domain of community centres or private rooms, all our groups and activities are held in full sight of all, in the warm embrace of the pub. Opening the door for people to try new things, meet new people and find their tribe.
Where Everyone Is Welcome
The Swan not only promotes inclusivity, but, moreover, it is one of our core values and as such, it is central to our very being. Recognising that some customers come to The Swan on their own, we have put initiatives which promote inclusivity at the top of our agenda. The highlight of this is our 'Chatty Cafe', hosted by one of our volunteers, held every Friday with the aim of brightening the day of those who might otherwise feel isolated. Initially featured on BBC local radio and now promoted via word of mouth, this initiative is going from strength to strength. As a regular 'Chatty’ table attendee says about The Swan “It's a place where strangers come together and find themselves part of a great local community. Everyone is given a warm welcome, whatever their background, and there's nothing better than a drink and a chat to make you feel included”.
The Swan prides itself on being dog-friendly, child-friendly and cyclist-friendly - hosting Windsor Cycle Hub every Saturday. Whether they wish to pay electronically - or still prefer cash - we are more than happy to accommodate their needs. We are proud to welcome the young, the old and the young at heart.
And A Unique Story To Tell
Every enterprise likes to think they are unique – but The Swan has justifiable claims to be seen as truly unique in many ways. It is the only location in Britain to house a pub and a school on the same site and the only pub co-owned by a brewery, a school & the local Community.
Purchased by The Swan Clewer Community Interest Company in 2019 to bring a historic pub back to life , it has been lovingly refurbished and renovated by a dedicated and talented team of volunteers (our Weekday Warriors) with the kind support of local benefactors… the Swan Heroes.
With on-site education, The Green Room College provides students with life skills , so that they can access further education, employment, apprenticeships or other enterprises.
Members of the community have volunteered as 'Swan Elders', giving an insight into their own life experiences and helping the students to broaden their perspective on what the future may offer, thus creating a virtuous circle.
Moreover, The Swan has been recognised and celebrated for its community engagement and ethos. To this end we believe it is the true definition of a community hero.
The Swan has been here since the 18th century and with the community's support, our aim is to leave a legacy for many more centuries to come.
Winners 2020
The Swan won the Keeping The Community Entertained category in the 2020 Great British Pub Awards on September, 24th. Through a community vote, our wide range of activities during the Covid lockdown were recognised. Our blend of pub, school and community both face-to-face and online is unique.
We have received £10,000 for our Kitchen Renovation Project. This is excellent news and has allowed us to negage with contractors to accelrate the re-development. Thank you to Sky and Coca-Cola.
Family Friends
As part of our Great British Pub Awards win, one of the sponsors, Coca-Cola, awarded The Swan £1000 to donate to our chosen charity for 2020, Family Friends. We were delighted to welcome Tracy Muschamp and Simon Foy from Family Friends to the pub on Wednesday to be presented with the cheque. Now, more than ever, charities need financial help to keep up their excellent work so the timing of this donation couldn’t be better. Thank you to Coca-Cola for your generosity.
These are some of the photos taken by the press to record the event.
The Annoucement
The event was streamed live with Stephen Mulhern taking us through a roller coaster of emotions. Our category was one of the very first which caught us slightly unaware. The video of that segment is accessible here, just click on the picture below to start the video. We acknowledge that is is from the GPBA and is actually owned by them.
Apart from those who appeared in the video, we would also like to thank all the others who contributed either seen or unseen to the video. Your part was just as essential in getting this fantastic video and the result. Also thanks to Doug Seeburg, photgrapher extraordinaire!
In The Press
We are pleased to say that our success was picked up in both local and national press. It is quite a thing for Windsor and Berkshire as a whole, and a good news story when further covid measures had just been introduced. Here are just a few of the articles that have been produced.
The Swan wins Great British Pub award.
By Amy Horsfield on Friday 2nd Ocotober, 2020.
Saved pub wins Award for work during lockdown
By Francis Batt on Friday 2nd October, 2020.
BBC Radio Berkshire presented by Bridgitte Tetteh, interview with Anne Tebbatt
Presented by Bridgitte Tetteh on Saturday 26th September 2020.
The Swan wins Great British Pub award
By Amy Horsfield on Friday 25th September, 2020.
BBC Radio Berkshire presented by Sarah Walker, celebrating last night's news
Presented by Sarah Walker on Friday 25th September 2020.
Clewer pub saved by the community wins major prize
By Francis Batt on Friday 25th September 2020.
ROUND OF APPLAUSE The ‘nicest’ pubs in the UK – as voted for by punters
By Kara Godfrey on Thursday 24th September 2020.
Best pub in the UK: Is your local a winner? 15 top pubs named in awards
By Sophie Harris on Thursday 24th September, 2020.
The Swan wins for Keeping the Community Entertained at the Great British Pub Awards
By Amy Horsfield on Thursday 24th September, 2020.
2020 Winners
By the GBPA on Thursday 24th September, 2020.
The Build-Up
A film crew came to The Swan on Monday 14th September. There aim was to interview a cross-section of people who had been involved in The Swan during lockdown. From these they would edit it down to a 3-minute segment that will be published online. And if we win, then it will be plaid on the night.
We have some photos of the morning on our filming for the GPBAs page.
Our Entry
The Swan Clewer Community Interest Company formed in 2018 to renovate a derelict Victorian coaching inn, whilst at the same time creating a community pub with a difference! We share our space with sixth form students of The Green Room – a local school giving young people who have struggled with mainstream education the chance to lead brilliant lives. We are a unique, fully inclusive community hub owned and run by a diverse group of investors, staff and volunteers.
After an encouraging first six months of trading, 2020 started full of hope; planning our first beer festival and first anniversary, but then we had to close our doors…. However, whilst the lights went dark in the pub, the buzz that we had created within the local community was far from quiet! With a very diverse customer base, we realised that in these strange times, our responsibility extended beyond the usual bar room chat. So, The The Friends of The Swan group, who plan many of the pub’s events, decided to help combat the potential loneliness and isolation of lockdown. Some of our existing groups immediately moved online.
With people having more time to read our Monday night book club increased their membership and frequency of meetings. Our sewing group also started to meet via Zoom, planning and making bunting to decorate our courtyard post-lockdown.
In our first big online event, over 30 households registered via the online booking system we designed, to play bingo on Zoom. There were no prizes, but lucky winners secured a ticket on an “all-inclusive virtual cruise”.
Our Quiz is always a popular night, so we launched a Zoom version, introducing a very successful ‘guest round’, where a local charity, environmental group and others got a chance to share their message in a fun and interactive way.
Sunday teatimes saw us ‘Dancing Through the Decades’ with a local singing duo via a series of Facebook Live gigs.
Our YouTube channel introduced ‘Rachel Reads’ – where one of our volunteers recorded bedtime stories to help frazzled parents.
No fees were charged for our events; we just asked for a voluntary donation of the cost of your usual drink in the pub, if you had enjoyed yourself. Funds were shared between our kitchen refurbishment fund and our nominated local charity – raising over £500 for their work with families in crisis.
We kept in touch with the wider community via our weekly email updates that are regularly read by over 600 people. Supported by social media posts across Facebook, Twitter and Instagram; our website and local radio, these provide an update on what is happening at the pub, advertise our events and during lockdown, reassured everyone that we would be back! We found we had more to say than ever!
After over 30 online events across 12 weeks with between 10 and 50 attendees, aged from 9 to 98, plus a range of other communications and activities, we are proud to say, community spirit is alive and well.
The Friends of The Swan
Here are some of the team that were involved.